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Leadership and Appearance Management

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Did you realize that one of the most Skills Success And wisdom For leaders Today is Appearance management? Here I am referring to media exposure such as interaction, news, images and advertisements on social media.

With all this momentum, exposure, speed, trends, and a wide and diverse audience, it is very easy as a leader to get immersed in the world of popularity and fake fame. You will receive a lot of compliments from people around you, and you may think that you are right and your appearance is appropriate.

But guess what showing up means to you…?! Showing up too much and losing you Management Smartly! It means increasing expectations towards what you give and what you do as a leader by the public, employees and beneficiaries! The more you appear, the more expectations there are from you to respond to every problem, every phenomenon, and to pay attention to every small thing before the big one!

So managing your appearance as a leader is a wisdom and a type of indispensable ability today. This is done by knowing and clearly defining your personal values, and the principles of the organization in whose name you appear, so that they are consistent with your appearance and the image you create.

Sengar (2021) in his published research on the impact of social media on organizational performance emphasized the importance of leaders realizing how to leverage social media to enhance their personal brand, connect with employees, and communicate their vision and values to a wider audience. Social media has provided an accessible platform for leaders to showcase their leadership style and personality, which contributes to a sense of transparency and accessibility.

Salwa Al-Halafi

PhD in Leadership

Sengar, A S. (2021, January 1). The impact of social media on business growth and performance in India. Asian Research Consortium, 11(12), 27-31. https://doi.org/10.5958/2249-7307.2021.00074.8

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